Cloaking Content with Javascript

Your first questions might be "What is Javascript Cloaking?" and "Why Would I Want To Do That?" and thats totally understandable.

Cloaking is basically to make it transparent or invisible, but in the case with javascript cloaking, it is to use javascript to hide crawlable information from the search engine that really will not help in terms of ranking or positioning yourself better in search. Rather, it would be to just enable users to see the cloaked javascript content as it may help out with functionality of the page.

From our understanding, the SE tend to get bogged down when crawling a site that is user rich containing many lines of code of javascript. For this reason, we employ this tactic in order to speed up up the times and the amount of pages being search.

BAD RAP : Cloaking For Other Purposes

The word cloaking gets a bad rap in the online marketing world as it was used years ago a method to feed content to the search engines that never existed on the consumers front end computer screen. This turned into a search marketers dream for getting tons of traffic from scraping, rewriting, and cloaking.

Now these methods are not as profittable as the once had been and many do not emloy these tactics as successly as they once had. Many whom cloaked in the past are now using tools like content spinning and content partnerships.

As a note: We do not use this later method mentioned